13/05/2026
The Free State delegation continues to forge powerful continental ties at Africa’s Travel Indaba 2026. Today, the team held a significant meeting with the Minister of Tourism from Zambia to discuss cross-border collaboration.
The engagement, led by Chairperson Mr. Jack Tladi, Board Member Rev. Thabiso Mashiloane, and Acting CEO Obakeng Seseane, focused on how the two regions can share best practices and create seamless travel experiences for international visitors.
This meeting is a direct reflection of this year’s theme, “Unlimited Africa,” highlighting the Free State's commitment to building a more integrated and prosperous tourism economy through purposeful partnerships.
By reaching out to our neighbors and international stakeholders, we are ensuring that the Free State remains a top-of-mind choice on global itineraries, proving that our province is truly a destination to go to, not just through.