Truth Initiative

09/03/2026

Oral ni****ne pouches are one of the fastest growing categories in the to***co landscape. Many are now enrolling in EX Program by Truth Initiative *specifically​* to quit them. CEO & President Kathy Crosby spoke to WCVB Channel 5 Boston about concerns about pouch use by young people 👇

Prevention experts warn that ni****ne pouches like Zyn are easy to hide and hard to spot.

09/02/2026

Have research, policy work, or program innovations in commercial to***co control to share? The 2027 National Conference on To***co or Health (NCTOH) is now accepting abstract/proposal submissions ahead of the meeting, set for June 29 – July 1, 2027 in San Diego, CA.

Submissions are accepted in ten program tracks, including:
- Evaluation and Surveillance
- To***co Industry
- Communications and Media

Presenters can apply for a panel presentation, individual presentation or poster session. All abstracts/proposals are due by Monday, September 25, 2026, at 11:59 PM ET. Submit a presentation: https://buff.ly/DjxlbYU. Direct any questions to the NNPHI planning team at [email protected].

08/25/2026

More actions like Mastercard's please! As illegal products continue to flood the e-cigarette market vigilance on all levels, from U.S. Food and Drug Administration to vendors and payment partners, is essential to protecting young people and all Americans.
American Heart Association
American Lung Association
American Cancer Society Cancer Action Network - ACS CAN
Campaign for To***co-Free Kids

08/21/2026

A quick intern roundup — what we’re working on, learning, and loving in DC.

08/20/2026

As part of the Breath of Freedom Summit, this esteemed panel will discuss that despite significant progress, Black communities continue to experience disproportionate health burdens across numerous conditions, including to***co-related disease. This conversation will explore the policies, partnerships, research, and innovations needed to advance equitable health outcomes.

08/20/2026

Recognizing the power of culture and community to drive public health progress and advance health equity, Truth Initiative and partners will host the Breath of Freedom Summit this year on Martha’s Vineyard. Throughout the summit, the work of the Breath of Freedom coalition will be elevated, an alliance uniting Black-led organizations to reclaim the narrative around to***co use.

08/11/2026

Could the swipe economy reshape public health while expanding personal connection? Platforms like Bumble, FarmersOnly.com, Hinge, Match Group US, and Tinder may have a role in helping people quit to***co or ni****ne. Read more from our CEO & President Kathy Crosby in Fast Company.

08/07/2026

how secondhand smoke can affect 🐱🐶 + other pets? 👇

08/06/2026

We left Camp Connect excited to carry conversations and momentum forward! ⛺️

We loved bringing together youth engagement professionals and public health advocates to exchange ideas, learn from one another and build community around our shared commitment to empowering young people.

Thank you to everyone who joined us and made Camp Connect a success!