06/01/2026
🚴♂️ Happy Wisconsin Bike Week! 🚴♀️
It’s one of our favorite weeks of the year, a chance to celebrate safe riding, healthy habits, and our amazing community. Last year, our team handed out over 50 scoops of ice cream to riders we “caught” biking safely and wearing their helmets. We loved seeing so many kids, teens, and adults making smart choices on the road.
We’ll be out again this week, keeping an eye out for safe riders and looking to hand out even more ice cream to those showing great bike safety habits. So strap on that helmet, stay alert, and enjoy the ride.
✔ Wear a properly fitted helmet
✔ Be visible with bright clothing and lights
✔ Follow traffic laws and signals
✔ Stay aware of vehicles and road conditions
✔ Check your brakes and tires before you roll out
Let’s keep our community safe, active, and smiling—one bike ride (and one scoop of ice cream) at a time.