New Mexico Tourism Department

New Mexico Tourism Department Contact information, map and directions, contact form, opening hours, services, ratings, photos, videos and announcements from New Mexico Tourism Department, Government Organization, 491 old santa fe Trail, Santa Fe, NM.

This page exists as a resource for New Mexico's tourism industry, to share and communicate important and interesting news, initiatives, programs, events and opportunities from the New Mexico Tourism Department.

09/09/2026

We snagged a gem 🏆 This summer we teamed up with Chex Mix to celebrate the Route 66 Centennial with a collaboration featuring limited-edition, New Mexico-themed Chex Mix BOLD packaging and, thanks to New Mexico Magazine, a Route 66 road trip sweepstakes. The special packaging was featured in convenience stores across the U.S. all summer long, accompanied by New Mexico sales signage showcasing the Land of Enchantment’s iconic stretch of the Mother Road. Brand partnerships like this demonstrate bold and creative strategies for showcasing New Mexico as a premier destination.

Planning our travels the way our parents taught us 🙂
09/02/2026

Planning our travels the way our parents taught us 🙂

In honor of Red and Green Chile month, we asked our staff their favorite way to eat chile. Swipe to see our top picks:
08/31/2026

In honor of Red and Green Chile month, we asked our staff their favorite way to eat chile. Swipe to see our top picks:

We’ve really gotten to know each member of the Chex Mix family over the summer through our partnership for the Chex Mix ...
08/28/2026

We’ve really gotten to know each member of the Chex Mix family over the summer through our partnership for the Chex Mix Hits The Road Sweepstakes - who fits YOUR vibe?

We are thrilled to share the news that 12 New Mexico restaurants were recognized for the MICHELIN Guide’s inaugural rest...
08/28/2026

We are thrilled to share the news that 12 New Mexico restaurants were recognized for the MICHELIN Guide’s inaugural restaurant selection for its Southwest guide! These accolades validate our belief that New Mexico’s cuisine can compete with the best found throughout the Southwest. Let's use this moment to uplift our unique culinary offerings found throughout New Mexico and amplify our profile as an elite destination for cuisine!

Here are some sneak peeks from our upcoming Fall/Winter campaign for your viewing pleasure đź‘€
08/27/2026

Here are some sneak peeks from our upcoming Fall/Winter campaign for your viewing pleasure đź‘€

Tonight is the night đź‘€
08/26/2026

Tonight is the night đź‘€

We weren't lying when we said chile is a big deal here in New Mexico 🌶️ In honor of Red & Green Chile Month, here are a...
08/26/2026

We weren't lying when we said chile is a big deal here in New Mexico 🌶️ In honor of Red & Green Chile Month, here are a few recent examples of our chile getting recognized in the media 👀

Did you know that August is Red and Green Chile Month? We simply wouldn't be New Mexico True without our chile - swipe t...
08/19/2026

Did you know that August is Red and Green Chile Month? We simply wouldn't be New Mexico True without our chile - swipe to see what's on our minds this month 👀🌶️

The Rural Tourism Network is gathering responses for its 2026 State of Rural Tourism report: a national, aggregate look ...
08/18/2026

The Rural Tourism Network is gathering responses for its 2026 State of Rural Tourism report: a national, aggregate look at how rural destinations are really doing on staffing, budgets, visitor trends, and technology. New Mexico's rural DMOs, operators, and communities are all encouraged to take part by November 1st: https://rtn2026survey.netlify.app/

Address

491 Old Santa Fe Trail
Santa Fe, NM
87501

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

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