06/11/2026
This Bella Vista house had three names and a few tall tales attached to it, before someone burned it down.
Located on a hill above what is now Euston Road, the large two-story frame house was built by Wilson Brown - who named it Rago. The house featured a cupola, bedrooms on the second floor, additional sleeping space in the attic, and a first floor that served triple duty: family bedrooms, a general store, and a Post Office.
Over the years, the house acquired several names. Wilson Brown named it RAGO. Neighbors referred to it as the Wilson Brown House. And then there was the “the Stage House.”
But before we get to that story, it's worth taking a moment to appreciate Wilson Brown himself.
Brown was much more than a storekeeper and postmaster. He was also an entrepreneur, horticulturalist, and experimenter. The family maintained a large vineyard and bottled their own wine. Their orchards produced pears, peaches, and apples, which were sold fresh or turned into apple butter. They dried apples in an evaporator building, bottled catsup, canned tomatoes under the "Oh Yes" brand, and harvested honey from numerous beehives.
According to family members and friends, Brown even attempted to develop a blight-resistant chestnut by crossing chestnut trees with chinquapins after disease devastated native chestnut populations. (We were unable to find out whether the experiment succeeded.)
Now, back to the story of the "Stage House", which begins on June 23, 1965 when The Benton County Democrat published a photograph of the house with banners proclaiming: "In the 1890's This Was Known as REGO, ARKANSAS, General Store, U.S. Post Office" And "STAGECOACH & PONY EXPRESS RELAY STATION."
The accompanying caption claimed the site had once been a stagecoach stop and had even been connected to a southern route of the Pony Express. It was a great story - with just one problem…
Actually, make that three problems…
The Pony Express ceased operations in 1861—more than three decades before the house was built in 1897. The post office was named RAGO, not REGO. And there was no evidence of a stagecoach road running near the Wilson Brown farm.
In short, somebody appears to have created a very good story—and then they repeated it.
Despite being historically inaccurate, the tale proved durable. It was published again in 1971 and became attached to the house's identity for some time after.
Sadly, despite all the interesting stories connected to it, the house was burned down by vandals in 1976.
Sources:
George Phillips, "Wilson Brown and the Rago Post Office," The Benton County Pioneer, Vol. 28, Issue 1, Spring 1983
Xyta Lucas, "A House Called Rago," The Weekly Vista, February 10, 2021, https://bvwv.nwaonline.com/news/2021/feb/10/rago/