The Thinc Group

The Thinc Group A 100% home-grown creative outfit where great ideas are hungrily and obsessively pursued. Give us something to chew on, and we’ll leave a mark on your audience.

We are an approved Whole-of-Government (WOG) agency for COMMUNICATIONS CAMPAIGNS. THE POWER OF RESPONSIBLE CREATIVITY.

To celebrate 20th year of creative goodness, we gathered for a little cosy BBQ party the old school way: in a bungalow c...
23/10/2024

To celebrate 20th year of creative goodness, we gathered for a little cosy BBQ party the old school way: in a bungalow chalet. (A 3D2N getaway where we all STAYED in CRAMPED alongside each other). And we invited a small select group to join us for BBQ night, people who have been alongside us, supporting us in our journey. Really happy to see ex thincers, sister company folks, valued partners and parent HQ peeps dropping by to celebrate with us!

Switching on the Halloween mood, albeit a little too cute at this point. (Where’s the blood and gore?).
17/10/2024

Switching on the Halloween mood, albeit a little too cute at this point. (Where’s the blood and gore?).

Wow what a purple wave! We’re so proud to be the creative/social agency for this year’s  . This is truly a carnival wher...
12/10/2024

Wow what a purple wave! We’re so proud to be the creative/social agency for this year’s . This is truly a carnival where everyone’s smiling, with multiple contingents from various organisations coming forward to show their support for inclusivity.

We turn 20 today! It’s been an incredible yet indescribable journey. One that made us realise we are not just a company ...
01/10/2024

We turn 20 today!

It’s been an incredible yet indescribable journey. One that made us realise we are not just a company in name, but a family in deed. Glad that there are still founding members with us, combined with our newer members, to take us into the next lap.

Through the years we’ve witnessed (then) young thincers individually setting down and forming families of their own while giving their all at work. They now have kids that are amazingly going into adulthood. We’re glad to have played a small part in their lives. To all the thincers past and present, thank you for being part of this family. We exist because of you.

Surviving in this highly competitive creative world depends not just on passion or hard work, but lots of luck as well. And we were immensely fortunate to have gone through two acquisitions, the latest of which has given us new impetus and energy to transform ourselves hopefully over the next 20 years, and beyond.

Lastly, we sincerely thank everyone who’s been supporting and inspiring us all these years. From clients to partners, suppliers to competitors, and more. Without you, there wouldn’t be us.

02/10/2023

We turned 19th yesterday! Looking forward to shaking off the “teenager” tag next year! Eh, so technically thinc is a Gen Z! Cool! (or should it be, fire!).

A new challenge for our ECD and co-founder beckons! More synergies, more capabilities and more possibilities for our cli...
23/08/2023

A new challenge for our ECD and co-founder beckons! More synergies, more capabilities and more possibilities for our clients!

Hakuhodo Singapore has appointed Andy Tan Heok as its new managing director.

Our CNY lunch @ Haidilao. Make sure we lao (捞) more business ah! Huat ah! We wish everyone a lunar new year blessed with...
03/02/2023

Our CNY lunch @ Haidilao. Make sure we lao (捞) more business ah! Huat ah! We wish everyone a lunar new year blessed with good health! At HaiDiLao@Clarke Quay

It’s been a while, but we can now finally celebrate without restriction with the entire Hakuhodo family in our combined ...
22/12/2022

It’s been a while, but we can now finally celebrate without restriction with the entire Hakuhodo family in our combined office! Happy holidays all!

Voice of Good English? Season 3 of the Speak Good English Movement campaign breaks the fourth wall, featuring a narrator...
08/10/2022

Voice of Good English? Season 3 of the Speak Good English Movement campaign breaks the fourth wall, featuring a narrator who erm, gets confused too easily.

Watch the complete episodes here:

https://thethincgroup.com/projects/sgem3/

Video production partner: Cutscene

It was a truly enlightening experience working with the Singapore Prison Service and their Prison Officers for their rec...
06/10/2022

It was a truly enlightening experience working with the Singapore Prison Service and their Prison Officers for their recruitment campaign.

Prison Officers are a special and inspiring breed, who possess both steel and heart, as well as a perspective of life like no other.

Thank you Singapore Prison Service for giving us this opportunity to be part of this campaign!

Photography partner: A Pixels

https://thethincgroup.com/projects/sps22/

01/05/2022

Second vid of our Speak Good English Movement campaign (Season 3)!

How, guilty of the same mistake?

Thanks to:
Cutscene
Speak Good English Movement

https://fb.watch/cJC_AQFK69/

Address

9 Kreta Ayer Road
Singapore
088985

Opening Hours

Monday 09:30 - 18:30
Tuesday 09:30 - 18:30
Wednesday 09:30 - 18:30
Thursday 09:30 - 18:30
Friday 09:30 - 18:30

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