24/05/2026
ONE COMMUNITY, ONE GOAL: PROJECT DULOT CHAMPIONS SOLID WASTE MANAGEMENT FOR A CLEANER, FLOOD-FREE SITIO LITTLE JANIUAY
Spearheaded by the Masters in Development Communication 1-A students of West Visayas State University under MDC508 – Communication, Social Marketing & Mobilization, Project DULOT was officially launched in Sitio Little Janiuay, Barangay Cubay, Jaro, Iloilo City. At its core is a comprehensive Social Marketing Plan aimed at improving cleanliness, sanitation, and collective action toward a cleaner, safer, and flood-free community. Prior to the distribution of materials, residents attended an insightful talk, "Pagdumala sang Solid Waste sa Urban Barangay," led by Dr. Leah Gedor-Galilea, Chief of the Management Services Division of DENR PENRO Aklan, reinforcing that informed action is the foundation of lasting change.
As part of the launch, DULOT Starter Kits — containing garbage bins and trash bags — were distributed to 25 households, now proudly recognized as DULOT Champions. A dedicated kit was also turned over to the community's Garbage Collector, complete with protective gear, while a steel-welded trash cage was formally handed over as a communal waste holding facility — practical solutions to long-standing community challenges.
This initiative was made possible through the generous support of major partners: the University of San Agustin Social Action and Community Engagement Office, DENR Employees Multi-Purpose Cooperative, City General Services Office, WVSU College of Communication, and Barangay Cubay, Jaro, headed by Punong Barangay Analye Padilla — and most especially, the residents of Sitio Little Janiuay, whose participation made this launch truly meaningful. Project DULOT is more than material distribution; it is a movement built on discipline, shared responsibility, and the belief that small actions, when done together, create lasting change for the next generation. 🌱♻️
