05/09/2026
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Agriculture plays a vital role in building healthier individuals and communities by anchoring food security directly within the goals of health and wellness.
Driven by this vision, the Department of Agriculture in Davao region, through its Agribusiness and Marketing Assistance Division (DA-11 AMAD), brought Davaoโs quality fruit producers to the national spotlight at the Health and Wellness Confex (HWONFEX) 2026, held at the SMX Convention Center Manila from September 4 to 5, 2026.
Organized by the Philippine Chamber of Commerce and Industry (PCCI), the event provided a strategic platform to promote sustainable trade, expand market access, and foster consumer health awareness, underscoring organic agriculture, natural products, and Good Agricultural Practices (GAP) as vital drivers of consumer wellness and farmer empowerment.
Showcasing Davaoโs signature fresh produce, the exhibit featured mangosteen, durian, lanzones, pomelo, and marang.
Through interactive tasting sessions and product displays, Davaoโs fruit producers directly engaged with consumers, allowing both long-time patrons and first-time buyers to taste and learn more about Davaoโs premium produce.
DA-11 continues to strengthen market linkages for local agri-preneurs, ensuring that regional farmers gain broader commercial exposure while positioning Davao as a premier source of healthy, high-value agricultural produce across the country. | via RAFIS11
B**g D. Gonzaga Marie Ann Constantino Tycz Molina Ajah Agribusiness and Marketing Assistance Division- Davao Region