Wine Vision by Open Balkan

01/01/2026

Welcome, 2️⃣0️⃣2️⃣6️⃣!

May the year ahead bring bold ideas, meaningful connections, and moments worth celebrating — both at the table and beyond. 🍇🥂

Thank you for being part of the Wine Vision by Open Balkan journey. Your trust, collaboration, and shared passion continue to shape a community where tradition meets future ambition.

Here’s to new encounters, great wines, and another year of growth and inspiration. Cheers! ✨🍷

14/12/2025

The leading international wine, food, rakija & tourism fair in the Western Balkans, Wine Vision by Open Balkan, returns for its 5th edition. 🎊

📍 🗓 10–12 October 2026, Belgrade
Beogradski sajam - zvanična strana

After gathering 535 exhibitors from 34 countries and professionals from 68 markets in 2025, Wine Vision continues to grow as the region’s key meeting point for producers, distributors, importers and decision-makers.

📌 What’s new in 2026:
• Stronger focus on trade & B2B
• More international buyers and distributors
• Structured and efficient B2B meeting program
• Upgraded digital platform & app for applications, matchmaking and business tools

Recognized as a UFI Approved Event, Wine Vision 2026 goes beyond a traditional fair—positioning itself as a year-round business platform for international trade.

Save the date and be part of where the region meets the world! 🥂

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Vodeći međunarodni sajam vina, hrane, rakije i turizma u regionu Zapadnog Balkana, Vinska Vizija Otvorenog Balkana, vraća se sa svojim 5. izdanjem. 🎊

📍 🗓 10–12. oktobar 2026, Beograd

Nakon što je 2025. godine okupila 535 izlagača iz 34 zemlje i profesionalne posetioce sa 68 tržišta, Vinska Vizija nastavlja da raste kao centralno mesto susreta proizvođača, distributera, uvoznika i ključnih donosilaca odluka.

📌 Šta donosi 2026:
• Jači fokus na trgovinu i B2B segment
• Veći broj međunarodnih kupaca i distributera
• Strukturiran i efikasan B2B program sastanaka
• Unapređena digitalna platforma i aplikacija za prijave, umrežavanje i poslovne alate

Prepoznata kao UFI Approved Event, Vinska Vizija 2026 prevazilazi format tradicionalnog sajma i pozicionira se kao celogodišnja poslovna platforma za međunarodnu trgovinu.

Sačuvajte datum i budite deo mesta gde se region susreće sa svetom. 🥂

10/12/2025

On the slopes of Mount Kozara, where years are counted though plum harvests, Agro Destil Djedova rakija is crafted — a spirit shaped by simplicity, calm, and the rugged character of the region.🥃

In this video we sit down with Pavle Ćorović, the man who bottled his family’s experience and turned tradition into identity.

This is a rakija for those who seek something truly authentic, even when they’re far from home.👌

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Na obroncima Kozare, gde se dobra godina meri po plodovima šljive, nastaje Djedova rakija — rakija koja nosi jednostavnost, mir i tvrdi karakter tog kraja.🥃

U ovom videu razgovaramo sa Pavlom Ćorovićem, čovekom koji je porodično iskustvo pretočio u bocu i tradiciju učinio prepoznatljivom.

Ovo je rakija za sve koji traže autentičan ukus domaćeg, čak i kad su daleko od njega.👌

05/12/2025

In the sixth episode of Open Podcast, we sit down with Mladen Ćirić, the experienced professional who has been leading Atelje vina Šapat - Šapat Wine Atelier since the beginning of its rise.

Šapat is not only a long-time supporter of Wine Vision, but also one of the wineries that consistently invests in the growth of the Serbian wine scene. Mladen shares insights from the front lines of premium winemaking, the philosophy that shaped Šapat’s identity, and what drives their continuous success. This conversation brings a mix of expertise, passion, and real-world stories that define modern Serbian wine.

Join us and discover why Šapat remains one of the most influential names in the region — and see you at Wine Vision!

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U šestoj epizodi Open Podcast-a azgovaramo sa Mladenom Ćirićem, iskusnim profesionalcem koji vodi Atelje vina Šapat još od početka njegovog uspona. Šapat je dugogodišnji partner Vinske vizije i jedna od vinarija koja kontinuirano ulaže u razvoj čitave vinske scene Srbije. Mladen deli uvide iz prve ruke o premium vinarstvu, filozofiji koja je oblikovala identitet Šapata i pokretačima njihovog uspeha.

Ovaj razgovor donosi spoj stručnosti, strasti i priča koje definišu savremeno srpsko vino.

Pridružite nam se i otkrijte zašto je Šapat i dalje jedno od najuticajnijih imena regiona — i vidimo se na sajmu!

In this episode, we sit down with Mladen Ćirić, the experienced professional who has been leading Šapat Wine Atelier since the beginning of its rise.Šapat is...

05/12/2025

In this episode, we spotlight Frug Winery a sponsor whose story stands out even among Serbia’s most exciting producers. Rooted in one of the region’s ancient winemaking areas, Frug blends deep heritage with a boldly modern, world-class approach to wine.

Their portfolio proves that tradition and innovation don’t clash — they elevate each other. As a proud supporter of Wine Vision, Frug represents the new face of Serbian wine: confident, refined, and ready for global recognition.

Join us for a conversation about craftsmanship, ambition, and the future of our wine scene.

Watch the full episode.👇

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U ovoj epizodi predstavljamo Vinariju Frug, sponzora čija se priča izdvaja čak i među najzanimljivijim domaćim proizvođačima. Smeštena u području sa antičkom tradicijom vinarstva, Frug spaja duboko nasleđe sa hrabrom, savremenom filozofijom i svetskim standardom kvaliteta.

Njihova vina pokazuju da se tradicija i inovacija ne suprotstavljaju — već uzdižu jedno drugo.
Kao ponosni partner Vinske vizije, Frug predstavlja novo lice srpskog vinarstva: sigurno, profinjeno i spremno za globalnu scenu.

Pridružite nam se u razgovoru o umeću, ambiciji i budućnosti naše vinske industrije.

Pogledajte celu epizodu.👇

In this episode, we spotlight Frug Winery, a sponsor whose story stands out even among Serbia’s most exciting producers.Rooted in one of the region’s ancient...

05/12/2025

We visited Atelje vina Šapat - Šapat Wine Atelier and sat down with their chief oenologist, Mladen Dragojlović.

Through his calm, reflective narration, we explore what drives him and how the signature Šapat wines come to life. The story of the vineyard, the soil, and his philosophy reveals a quiet dedication rarely seen — and even more rarely expressed.🍇

Shot in a soft, cinematic tone, the video feels like a short documentary where every sentence carries weight.

Mladen guides the viewer through the balance, patience, and intuition behind each bottle. It’s an intimate look into the essence of Šapat, seen through the eyes of the man who shapes it.

Subtle, elegant, and sincere — just like their wines.✨

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Posetili smo Atelje Vina Šapat i razgovarali sa njihovim glavnim enologom, Mladenom Dragojlovićem.

Kroz njegovu priču otkrivamo šta ga pokreće i kako nastaju vina koja nose prepoznatljiv potpis Šapata. Priča o vinogradu, zemlji i filozofiji rada otkriva posvećenost koja se retko vidi, a još ređe čuje.🍇

Mladen vodi gledaoce kroz tajnu balansa, strpljenja i intuicije koja stoji iza svake boce. Ovo je prilika da se upozna suština Šapata, onako kako je vidi čovek koji ga stvara.

Diskretno, elegantno i iskreno — baš kao i njihova vina.✨

30/11/2025

Under the domes of the Beogradski sajam - zvanična strana, the Wine Vision by Open Balkan once again proved what defines it - an uncompromising commitment to quality. In just a few years, Belgrade has become a gathering place for top winemakers, distillers, and chefs from across the region and the world.

This year’s edition brought together 535 exhibitors from 34 countries, welcomed thousands of visitors, and proudly earned the prestigious UFI Approved Event certification, placing the fair among the most important international events in this field.

Across every segment, one thread was constant quality first. More than 1,500 B2B meetings were held, while international judging panels for wine and rakija confirmed that regional excellence is now measured by global standards.

Rakija shined stronger than ever, the Italian segment enriched the fair’s character, and the culinary competitions showcased the talent of a new generation shaping the future of Balkan gastronomy.

Thank you to all winemakers, distillers, chefs, partners, visitors, and friends. Together, we raise the standards and this is only the beginning!

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Pod kupolama Beogradski sajam - zvanična strana, Vinska vizija Otvorenog Balkana i ove godine je potvrdila ono po čemu je prepoznatljiva - beskompromisnu posvećenost kvalitetu. U samo nekoliko godina, Beograd je postao mesto okupljanja vrhunskih vinara, destilera i šefova iz regiona i sveta.

Ovogodišnje izdanje okupilo je 535 izlagača iz 34 zemlje, privuklo hiljade posetilaca i ponosno osvojilo prestižni UFI Approved Event sertifikat, svrstavajući sajam među najvažnije međunarodne manifestacije u ovoj oblasti.

Kroz sve segmente sajma provlačila se ista nit — kvalitet na prvom mestu. Održano je više od 1.500 B2B sastanaka, a međunarodni paneli sudija za vino i rakiju potvrdili su da se regionalni kvalitet danas meri globalnim standardima.

Rakija je zasijala snažnije nego ikada, italijanski segment obogatio je karakter sajma, a kulinarska takmičenja pokazala su snagu nove generacije šefova Balkana.

Hvala vinarima, destilerima, šefovima, partnerima, posetiocima i prijateljima. Zajedno podižemo standarde i ovo je tek početak!

30/11/2025

The trophies are here and the best of the region has been crowned. 🏆🍷

At this year’s Open Balkan Wine Trophy, an international panel led by five Masters of Wine evaluated more than 880 labels, highlighting the strength, diversity, and rising quality of Balkan winemaking. Congratulations to all the winners! 👏

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Trofeji su stigli i najbolji u regionu su proglašeni.🏆🍷

Na ovogodišnjem Open Balkan Wine Trophy takmičenju, međunarodni panel predvođen petoricom Masters of Wine ocenio je više od 880 etiketa, ističući snagu, raznovrsnost i rastući kvalitet vinske scene Balkana. Čestitamo svim dobitnicima! 👏

30/11/2025

At the Open Balkan Young Chef Culinary Challenge, held within the Food Vision program, young chefs once again proved how far talent, discipline, and creativity can take the gastronomic future of our region.🏆🎉

Competing across several categories, teams showcased innovative dishes, modern techniques, and outstanding teamwork - demonstrating that the next generation of chefs brings fresh ideas, confidence, and a strong professional spirit.

We proudly present the winners in the following categories:
• Best Young Chef
• Best Junior Chef
• Best Young Chef Team

Congratulations to all participants for their remarkable dedication, skill, and inspiring culinary creations. Thank you for showing us what the future of Open Balkan gastronomy looks like!🍽️💫

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Na takmičenju Open Balkan Young Chef Culinary Challenge, održanom u okviru programa Food Vision, mladi kuvari još jednom su pokazali koliko daleko talenat, disciplina i kreativnost mogu da odvedu gastronomsku budućnost našeg regiona.🏆🎉

Timovi su se takmičili u više kategorija, predstavljajući inovativna jela, savremene tehnike i izuzetnu timsku saradnju - potvrđujući da nova generacija kuvara donosi sveže ideje, samopouzdanje i snažan profesionalni duh.

Ponosno predstavljamo pobednike u sledećim kategorijama:
• Best Young Chef
• Best Junior Chef
• Best Young Chef Team

Čestitamo svim učesnicima na njihovoj izuzetnoj posvećenosti, veštini i inspirativnim kulinarskim kreacijama. Hvala vam što ste nam pokazali kako izgleda budućnost gastronomije Otvorenog Balkana!🍽️💫

30/11/2025

The Open Balkan Rakija Trophy has crowned the finest rakija of the region. 🏆🥃

At this year’s Wine Vision by Open Balkan, one of the most selective and modern evaluations of brandies gathered an international panel of 15 judges who assessed 105 samples using a fully electronic scoring system and the global 100-point standard.

Precision, quality, and style defined this year’s winners — congratulations to all! 👏🎉

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Open Balkan Rakija Trophy je zvanično proglasio najbolje rakije regiona. 🏆🥃

Na ovogodišnjoj Vinskoj viziji Otvorenog Balkana sprovedena je jedna od najselektivnijih i najsavremenijih evaluacija rakija, uz međunarodni panel od 15 sudija koji je ocenio 105 uzoraka koristeći potpuno elektronski sistem i međunarodni 100-poenski standard.

Kvalitet, preciznost i stil izdvojili su ovogodišnje pobednike — čestitamo! 👏🎉

26/11/2025

For the fourth year in a row, the Wine Vision fair continues to grow, solidifying its place as the largest wine gathering in Southeast Europe. We are showing the world that we are evolving, raising the bar, and celebrating the finest in wine, gastronomy, and culture. 🌍🎉

A heartfelt thank you to everyone who made this year’s edition truly unique and unforgettable — the exhibitors, partners, visitors, lecturers, chefs, young cooks, and the tireless organizers. Your dedication, creativity, and energy shaped an experience we will all cherish. 🙌🎊

Together, we’ve built something remarkable - a unique platform that inspires, connects, and sets new standards for our region and beyond. And this is just the beginning. 🥂🏆
See you in 2026! Until then, let’s keep the spirit of wine, creativity, and connection alive. ❤️

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Već četvrtu godinu zaredom, sajam Wine Vision nastavlja da raste, učvršćujući svoje mjesto kao najveći vinski skup u Jugoistočnoj Evropi. Pokazujemo svetu da napredujemo, podižemo standarde i slavimo ono najbolje iz sveta vina, gastronomije i kulture. 🌍🎉

Veliko hvala svima koji su ovogodišnje izdanje učinili zaista jedinstvenim i nezaboravnim izlagačima, partnerima, posetiocimq, predavačima, šefovima, mladim kuvarima i neumornim organizatorima. Vaša posvećenost, kreativnost i energija stvorili su iskustvo koje ćemo dugo pamtiti. 🙌🎊

Zajedno smo izgradili nešto izuzetno - jedinstvenu platformu koja inspiriše, povezuje i postavlja nove standarde u regionu i šire. 🥂🏆 Vidimo se 2026! Do tada, čuvajmo duh vina, kreativnosti i povezivanja. ❤️

26/11/2025