29/04/2026
Today our brigade attended a tragic incident that resulted in the loss of a life. Our thoughts are with the family, friends, and all those affected during this incredibly difficult time.
It hasn’t gone unnoticed how quickly photos, videos and commentary began circulating on social media. While some may feel they are helping spread awareness, we want to gently remind our community that these situations involve REAL people, REAL families, and REAL trauma, far beyond what can be seen through a screen.
Scenes like this are not content. They are confronting, distressing, and deeply personal for those involved, including emergency personnel who are tasked with attending, managing, and carrying the weight of these incidents long after they leave the scene.
We are incredibly disappointed to see footage and speculation being shared so freely. Not everything needs to be posted, and not everything should be. Families should never be at risk of learning about a loved one through a Facebook post or community page.
We acknowledge that people often post with good intentions, wanting to inform others or check on loved ones. However, this is exactly why tools like the VicEmergency app exist, to provide timely, accurate updates without compromising dignity, privacy, or respect.
Moments like these should bring out the best in a community, not fuel rumours or turn tragedy into something to be shared and discussed online.
We understand the world we live in, but as a community, we can and should do better. Show respect. Think before posting. And please, allow those affected the privacy and compassion they deserve.
Members of Bamawm Extension Fire Brigade
