09/10/2026
Exposure doesn't pay a mortgage, a flight, or a hotel room.
Every week, a member tells me about the same call. A company loves their message and wants them on stage, but there's no budget this time. Just do it for the visibility, they say, the room will be full of decision-makers, it'll open doors.
Here's what I'm seeing: the companies asking for a free keynote almost always have a marketing budget. What they don't have is the belief that speaking deserves a paycheck like everything else at the event does.
If a company can pay for the venue, the catering, and the AV crew, they can pay the person the whole event is built around.
Know your worth.
- Jaime Nolan, CEO, National Speakers Association, 9/9/2026