Nerium International™, a relationship marketing company led by Founder and CEO Jeff Olson, recently named Krupp Kommunications (K2), a full-service public relations firm, as its public relations agency of record. In 2011, Nerium International launched a global “first-of-its-kind” skincare product, NeriumAD® Age-Defying Treatment, the first and only product in the anti-aging market to use the paten
ted NAE-8 extract from the Nerium oleander plant. NeriumAD’s night cream addresses multiple skincare concerns at once, including the appearance of: fine lines, wrinkles, discoloration, enlarged pores, uneven skin texture, and aging or loose skin. The NAE-8 extract is a proprietary formula, derived by combining the best of the Nerium oleander and Aloe barbadensis plants, and has been shown to have powerful antioxidant properties. NAE-8 extract is exclusive to NeriumAD, which differentiates this product from others on the marketplace. Due to the overwhelming response to NeriumAD’s night cream, combined with the demand for an age-defying moisturizer that can be used during the day, Nerium International™ created NeriumAD Age-Defying Day Cream. It contains four high-functioning moisturizers, a green tea antioxidant, Vitamin C complex, and a concentrated tripeptide blend that work together to help improve the skin’s appearance. Like its counterpart, NeriumAD Age-Defying Treatment, the main ingredient in the day cream is NAE-8 extract.
