03/06/2026
BSU Celebrates Heritage Month Through “Pangpanga ni Damdamot”
Benguet State University celebrated National Heritage Month through a series of activities held during its weekly flag-raising ceremonies in May under the theme “Pangpanga ni Damdamot” (Branches of the Roots), reflecting the national observance's call to recognize the many expressions of heritage that spring from a common cultural foundation.
The month-long celebration highlighted the interconnectedness of indigenous identity, cultural memory, language, and national consciousness, affirming the university's commitment to preserving and promoting the rich heritage of the Cordillera and the Filipino people.
The observance commenced on the first Monday of May with an Indigenous Peoples (IP) Wear Day, where university officials, faculty members, and staff donned indigenous attire. The activity served as a visible expression of pride in the cultural traditions and identities that continue to shape communities across the region. Participants welcomed the initiative, with one employee expressing hope that it would become a regular university tradition.
"We hope to sustain it and regularly have the first Monday of May as IP Wear Monday," the participant shared.
The second Monday featured a heritage lecture by renowned cultural worker and advocate Zenaida Hamada-Pawid, who emphasized the importance of safeguarding indigenous knowledge systems, traditions, and cultural practices amid rapid social change. Drawing from her extensive work in cultural preservation and community development, she underscored the role of heritage as a living legacy that must be continuously nurtured and passed on to future generations. Her message highlighted that heritage is not confined to artifacts and historical sites but is embodied in the values, stories, practices, and identities of communities.
Language, one of the most enduring vessels of culture, became the focus of the third Monday celebration. The program included the reading of a poem in the Ibaloi language, reminding the university community of the beauty and significance of indigenous languages as repositories of collective memory and identity.
This was followed by a lecture from Ma'am Karen Laking, a faculty of the College of Arts and Humanities who discussed the crucial role of language in preserving cultural heritage. She highlighted how language carries the worldview, history, and values of a people and stressed the need to encourage its use and appreciation among younger generations. Her presentation emphasized that the survival of indigenous languages contributes significantly to the preservation of cultural diversity and community identity.
The month-long celebration culminated on the fourth Monday of May with the launching of the university's observance of Flag Days, linking cultural heritage with national identity. The flag days recognizes the Philippine flag not only as a national symbol but also as a representation of the shared history, sacrifices, aspirations, and values of the Filipino people.
As an extension of the celebration, the first Monday of June featured a reflection by Dr. Kristine dela Cruz-Baniqued, who explored the relationship between culture and the Philippine flag. She reflected on how national symbols derive meaning from the people, traditions, and stories they represent. Her presentation encouraged the university community to appreciate the flag not merely as an emblem of nationhood but as a reminder of the diverse cultural roots that collectively shape the Filipino identity.
Through the month-long observance of Pangpanga ni Damdamot, Benguet State University demonstrated that heritage is much like the branches of a deeply rooted tree—diverse in form yet nourished by a common source. From indigenous attire and cultural heritage advocacy to language preservation and reflections on national symbols, the celebration aimed to serve as a meaningful reminder that understanding one's roots is essential in building a future grounded in identity, respect, and shared responsibility.