17/03/2023
A must read for all those who desire lasting success in the network marketing professionđ
MY NEIGHBOR STEVE IS AN ENTHUSIAST. So when he started a network marketing business, I had never seen anyďżžone so excited about the company with which he had signed, the groundbreaking products he now represented, and the success he was going to achieve.
Determined to learn all he could about the business, Steve attended training, read the
books, built an impressive library of tapes, and traveled great distances to attend seminars. The business consumed all his time and his thoughts.
Less than six months later, Steve told me he had quit the business. He sounded disappointed, disillusioned, and more than a little bitter about his network marketing experience.
When we talked, it didnât take long to see what went wrong.
Steve had invested six months learning the theory of the business, but very little time putting his knowledge to work.
As Steve talked out his frustration, it became clear that he had not made nearly enough calls, or set up nearly enough appointments. When he did make an appointment, he often failed to make the sale.
Instead of doing more calls, and more
presentations, he went looking for more answers.
The one lesson that eluded Steve was a basic principle of network marketing: The system works if you do. At first you do more than you get paid for, but then you get paid for more
than you do. Thatâs what residual income means. Itâs income that keeps coming after you have done the work.
But first you have to do the groundwork.
Think of an oil field. You know thereâs oil out there
somewhere, but nothing is going to happen until you drill holes. Some will be dry, some will strike oil, and some will tap rich veins. The more holes you drill, the better your chances of striking oil.
Once you have tapped a rich vein, the
oil keeps pumping as long as you maintain the pumps.
Itâs the same in this business. There are no easy answers, magic formulas, or insider secrets to reveal.
The number of hours you invest working your business will determine what you achieve and how quickly you achieve it.
You will gain knowledge, support, and inspiration from training, manuals, conference calls, and company meetings, but you wonât build a business from theory.
You will master the skills only through practice. The way to learn to play the guitar . . . is to play the guitar.
This business is simple, but itâs not easy. Thatâs why the rewards are high for those who succeed
Commit action time to your business and the results will follow.
Practice makes perfect. When youâre working, note what works and what doesnât, make the necessary adjustments, and keep working. Small improvements every day add up to significant improvements over time.
The single greatest reason people fail in network marketing is that they do not put in the hours.
from the network marketing super star by mary Christensen
