18/02/2026
Jinder Fadeya Geya.
Mediasoft Legal Solutions and Amritsar Police Raid Fashion Villa Butala for Counterfeit Apparel Operations
Amritsar, 24th November 2024: In a major operation against counterfeit goods, Mediasoft Legal Solutions Pvt Ltd, in collaboration with the Amritsar Police, conducted a successful raid at Fashion Villa, a readymade garments shop located in Butala, Beas Police jurisdiction. The raid was carried out based on a complaint filed by Harminder Singh, Raiding Manager of Mediasoft Legal Solutions, representing prominent international apparel brands such as ZARA, Tommy Hilfiger, Hugo Boss, Levis, Calvin Klein, and USPA Polo.
The shop was found to be promoting counterfeit versions of these brands through Instagram and other social media platforms, while also exporting fake apparel to countries like Canada, the USA, and Australia. During the raid, the accused was arrested, and a case was registered under relevant sections of the Copyright Act.
Initial investigations have revealed a larger nexus of counterfeit goods suppliers. Several Ludhiana-based wholesalers and factories have been identified as potential sources of these fake products. Authorities have confirmed that raids on these entities are expected in the coming days to dismantle the network.
The police have seized counterfeit apparel items and other evidence during the raid and are conducting a detailed investigation to uncover the supply chain and operations of this illegal trade.
Speaking about the raid, Harminder Singh stated, “This is a significant step in protecting the intellectual property rights of global brands and ensuring that consumers are not deceived by counterfeit products. We are committed to working closely with law enforcement agencies to take strict action against such illegal activities.”
The Amritsar Police have assured continued efforts to crack down on counterfeit operations in the region. Mediasoft Legal Solutions urges the public and businesses to report any suspicious activities related to counterfeit goods.