Bubbles Don't Count

Bubbles Don't Count Bubbles Don't Count is a playful and inviting brand dedicated to celebrating the joy of sparkling wine.

With a focus on fun, history and education, it encourages wine enthusiasts to savor each sip without guilt or pretence.

Pride Month is about community.About finding your people.About feeling welcome, accepted, and celebrated for who you are...
06/08/2026

Pride Month is about community.

About finding your people.

About feeling welcome, accepted, and celebrated for who you are.

Some of life's best moments happen when we come together — sharing stories, laughter, and a glass of something worth toasting.

Because life's better together. 🥂

06/06/2026
Life is challenging enough.Between work, responsibilities, schedules, and everything else life throws our way, it's easy...
06/05/2026

Life is challenging enough.

Between work, responsibilities, schedules, and everything else life throws our way, it's easy to convince ourselves we'll make time later.

Later for the picnic. Later for the walk. Later for the conversation. Later for the people who matter most.

Maybe later isn't the answer.
Maybe today is.
Make time for what matters.

Because Bubbles Don't Count. 🥂

Something exciting is bubbling behind the scenes 🍾Introducing The Bubbles Collection.Designed for those who believe life...
05/26/2026

Something exciting is bubbling behind the scenes 🍾

Introducing The Bubbles Collection.

Designed for those who believe life’s better with bubbles.

From wine totes and elevated apparel to a few playful pieces we couldn’t resist, this next chapter of Bubbles Don’t Count is starting to come to life.

Coming soon.

Because Bubbles Don’t Count. ✨

Dom Pérignon spent his life trying to stop bubbles from happening…Which technically makes him the first person to believ...
05/20/2026

Dom Pérignon spent his life trying to stop bubbles from happening…

Which technically makes him the first person to believe that Bubbles Don’t Count 🍾

Turns out the “mistake” became the celebration.

Rain or shine… Victoria Day weekend still calls for bubbles. 🥂Maybe the patio plans changed. Maybe the lake stays quiet ...
05/18/2026

Rain or shine… Victoria Day weekend still calls for bubbles. 🥂

Maybe the patio plans changed. Maybe the lake stays quiet for another week.

But cozy brunches, good company, and sparkling wine by the window?

Those still count as a perfect long weekend in our books.

Happy Victoria Day from Bubbles Don’t Count. 🍾

Sometimes the best moments are the unexpected ones. 🥂🍫We were honoured to receive a sweet little mention on the front pa...
05/14/2026

Sometimes the best moments are the unexpected ones. 🥂🍫

We were honoured to receive a sweet little mention on the front page of the Penticton Herald alongside thanks to our friends at JJ’s Fine Chocolate.

One of our favourite parts of building Bubbles Don’t Count has been collaborating with passionate local businesses that help make the Okanagan such a special place to visit.

Huge thanks to JJ’s Fine Chocolate for continuing to create incredible experiences (and chocolate 🍫) right here in Penticton.

Local partnerships. Local stories. And maybe just a few bubbles along the way.


Something extraordinary is on the horizon… ✨At Bubbles Don’t Count, we’ve always believed sparkling wine is more than ju...
05/12/2026

Something extraordinary is on the horizon… ✨

At Bubbles Don’t Count, we’ve always believed sparkling wine is more than just what’s in the glass. It’s about the experience. The setting. The connection. The moments you never forget.

And lately… we’ve been dreaming a little bigger. 🥂

Stay tuned.
The journey continues.

Bubbles were poured… and a great time was had 🥂A big thank you to everyone who stopped by the BC Wine Information Centre...
05/11/2026

Bubbles were poured… and a great time was had 🥂

A big thank you to everyone who stopped by the BC Wine Information Centre this past Saturday to join us for our Bubbles Don’t Count tasting.

It may have been a quieter day, but we had some great conversations, shared some incredible Okanagan sparkling wines, and helped a few guests discover a new favourite (or two).

We’re also incredibly grateful to the wineries who made this possible:





We’d love to see you next time.

Because Bubbles Don’t Count.

Address

Penticton, BC

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